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Marketplace App Development for Battery Dealers

Our client is an India-based leading battery manufacturer, Exide, with a vast network of Authorized Dealers across the country. They wanted to develop a comprehensive digital solution to ease business processes and enhance efficiency for their dealers.

  • Industry
    Manufacturing
  • Country
    India
Technologies
Marketplace App Development
Years In Business
36+
Years In Business
Projects Delivered
3000+
Projects Delivered
Happy Clients
200+
Happy Clients
Countries Served
40+
Countries Served

Client Goals & Expectations

Exide aimed to enhance efficiency for its authorized dealers through a digital solution with the following goals:

  • Exide aimed to streamline sales for authorized dealers by simplifying order placements, inventory tracking, and sales transactions through a centralized digital platform.
  • The client wanted a robust order management system for dealers to manage and track orders in real-time. They aimed to reduce errors and speed up order fulfillment.
  • Other than this, Exide aimed to enhance dealer engagement and communication by providing tools for better collaboration and information sharing among dealers, sub-dealers, and the corporate team.
  • Recognizing the need to boost online presence and digital capabilities, Exide aimed to equip dealers with a comprehensive digital platform to streamline operations, enhance online visibility, and improve market competitiveness.

Challenges Faced by Client

Manual and Time-Consuming Order Management

Manual and Time-Consuming Order Management

Dealers had to rely on manual processes for order placement, which was not only time-consuming but also prone to errors. This inefficiency led to delays in order processing and fulfillment, impacting customer satisfaction and business profitability.

Inadequate Inventory Management

Inadequate Inventory Management

Dealers struggled with managing inventory levels effectively due to the absence of a centralized system. This led to issues such as stockouts, overstocking, and difficulties in forecasting demand, impacting the overall operational efficiency and profitability of the business.

Lack of Centralized

Lack of Centralized System for Tracking Orders and Sales History

Dealers lacked a centralized system to track orders and maintain a comprehensive sales history. This resulted in difficulty accessing past transactions, tracking order statuses, and managing inventory effectively, leading to operational inefficiencies and missed sales opportunities.

Inefficient Communication

Inefficient Communication with Sub-Dealers and Retailers

The existing communication channels between dealers, sub-dealers, and retailers were fragmented and inefficient. This lack of effective communication hindered collaboration, coordination, and information sharing, causing delays and misunderstandings in business operations.

Limited Access

Limited Access to Real-Time Information on Products, Warranties, and Claims

Dealers had limited access to real-time information on product availability, warranties, and claims. This lack of timely and accurate information made it challenging for dealers to provide prompt and accurate responses to customer inquiries, leading to potential customer dissatisfaction and lost sales opportunities.

  • Customized Training Programs

    To tackle the challenges of manual order management and inventory issues, we designed tailored training programs for dealers. These sessions focused on the efficient use of the app's order management and inventory tracking features, ensuring dealers could maximize the benefits of automation.

  • Streamlined Onboarding Process

    Recognizing the need for a smooth transition from manual to digital processes, we developed an intuitive onboarding process within the app. This guided dealers step-by-step through the platform's features, reducing resistance to change and accelerating adoption rates.

  • Enhanced Data Analytics

    To address the lack of centralized systems for tracking orders and sales history, we incorporated advanced data analytics features. This enabled dealers to generate detailed reports and insights on sales trends, customer behavior, and inventory levels, empowering them to make data-driven decisions.

  • Unified Communication Channels

    In response to inefficient communication between dealers, sub-dealers, and retailers, we integrated a unified communication channel within the app. This centralized messaging system streamlined communication, fostered collaboration, and eliminated misunderstandings, thereby improving operational efficiency.

  • Real-Time Information Access

    o overcome the limitations in accessing real-time product information, warranties, and claims, we implemented a real-time data synchronization feature. This ensured that dealers always had up-to-date information at their fingertips, enabling them to respond promptly to customer inquiries and make informed sales decisions.

  • Automated Customer Service Features

    To assist dealers in providing better customer service, we incorporated automated customer service features such as AI-powered chatbots and FAQ sections. These tools helped dealers address common customer queries and issues efficiently, enhancing customer satisfaction and loyalty.

  • Continuous Support and Feedback Loop

    Beyond the initial deployment, we established a continuous support system and feedback loop with the dealers. This allowed us to address any emerging challenges, provide timely assistance, and make necessary refinements to the app based on real-world usage and feedback.

How we Confronted the Challenges

Project Glimpse

According to Future Market Insights, The battery management system market size was projected to be US$ 7329.28 million in 2022. By the end of 2023, the market is likely to reach a valuation of US$ 8,633.29 million. The market for battery management system is expected to garner a 17.82% CAGR and reach a market worth US$ 44,428.28 million by 2033.

Core Features

Order Management System
Order Management System
Sales Dashboard
Sales Dashboard
Dealer Engagement Portal
Dealer Engagement Portal
Customer Management System
Customer Management System
Marketplace Dashboard
Marketplace Dashboard
Message Board
Message Board
Claims and Warranty Module
Claims and Warranty Module
Billing System
Billing System
Loyalty Program Tracker
Loyalty Program Tracker
Vehicle Tracking System
Vehicle Tracking System
Battery Finder Tool
Battery Finder Tool
Product Information Hub
Product Information Hub

Workflow Journey

01
Requirement Analysis

We conducted a thorough requirement analysis to understand the specific needs and challenges of Exide Authorized Dealers, gathering insights to define the scope and objectives of the Exide Access App.

Requirement Analysis
02
Design and Development

Based on the gathered insights, our team customized the app with user-friendly interfaces and robust features to streamline business processes and improve communication.

Design and Development
03
Testing

We performed rigorous testing, including unit testing, integration testing, and user acceptance testing, to ensure the functionality, security, and performance of the app.

Testing
04
Deployment

After successful testing, we deployed the Exide Access App to the targeted user base of Exide Authorized Dealers, providing step-by-step guidance for smooth adoption.

Deployment
05
Feedback and Iteration

We maintained continuous communication with the client throughout the development process, actively seeking their feedback and implementing necessary changes or enhancements.

Feedback and Iteration
06
Training and Support

We offered comprehensive training and ongoing support to empower dealers with the knowledge and confidence to effectively use the app, ensuring uninterrupted business operations.

Training and Support

Results & Achievements

  • 01.
    Increased Efficiency

    The implementation of automated order management and tracking systems resulted in significant time savings for Exide Authorized Dealers. By streamlining these processes, dealers were able to process orders more quickly and efficiently, reducing manual errors and improving overall operational efficiency.

  • 02.
    Improved Communication

    The Exide Access App enhanced dealer engagement and communication through features such as the message board and extended access to sub-dealers and retailers. This facilitated better collaboration, information sharing, and coordination among stakeholders, leading to improved business relationships and customer satisfaction.

  • 03.
    Digital Transformation

    The Exide Access App played a pivotal role in boosting the online presence and digital capabilities of Exide Authorized Dealers. By providing a comprehensive digital platform for sales, order management, and customer engagement, the app enabled dealers to adapt to the digital landscape, reach a wider audience, and stay competitive in the market.

  • 04.
    Positive Feedback

    We received overwhelmingly positive feedback from dealers who appreciated the ease of use, intuitive design, and comprehensive features of the Exide Access App. The app's user-friendly interface, robust functionalities, and seamless integration with existing systems contributed to its widespread adoption and success among dealers, reinforcing its value and impact on their daily operations.

Battery Marketplace App Development

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