This was a client from an online shopping company in Cyprus. Its primary goals were to improve the managing of corporate eCommerce and shopping processes by using a business intelligence application development. Their aim was to give their users a better shopping experience by providing them with beautiful deals and product comparisons and a list of shops within which they can purchase these products.
The client was unable to transform his business requirements into one concise reporting structure in a way that enabled him to clearly view the big picture.
This was reaching a point where they were unable to get a single window view of all their places of operation, and hence the tough time in managing their operations.
They required a business intelligence application, which would allow users to select different effective and realistic shopping choices.
They described difficulties in controlling and knowing the detailed state and type of online shopping and eCommerce, which consequently influenced their decision-making.
We utilized an adaptive approach in order to create a viable concept for the product and a conceptual map of the state and appearance of the product during its development.
We made sure that our client gets a unified view of their marketing campaign in their power bi ecommerce dashboard. We added the power BI reporting feature where they can get an overview of marketing campaign performance through the number of impressions and clicks using the key performance indicators.
Employed the help of Zapier to create workflows for data collection with Zaps.
Our team developed various dashboards with Google Drive and Google API as the data sources such as Performance dashboard, Billing dashboard as well as End Point analysis dashboard.
We Saved the data files in Google Drive to fetch and sync the files with local system directories in order to get the data into the Power BI app.
We started by carrying out extensive and precise research about requirements, functions, and roles.
Then the creative design department was incorporated in the formulation of the new and elegant system component layouts. We made sure that our design looked the finest.
The precise programmers who translated the analysis and design into working program, used the best available tools and skills.
Then we completed the testing part. We delivered high quality and value through rigorous testing of all processed solutions and services offered.
Implemented a secure launch with detailed testing and made sure that the customers will find the product acceptable.
Enhanced management of the marketing campaigns due to the increased ability of gathering relevant data.
Increased the sales team performance and management of incentives and improved sales targeting and focusing on particular customers when selling certain products.
We helped our client in increasing the sales for a range of products in specific areas and categories. They were also able to successfully broaden their reach to clients and potential buyers.
Open real-time access of information along with relative important data for future business scenarios and contributed significantly for increasing the organizational effectiveness with the coverage of market boundaries.
“SPEC House”, Parth Complex, Near Swastik Cross Roads, Navarangpura, Ahmedabad 380009, INDIA.
“SPEC Partner”, 350 Grove Street, Bridgewater, NJ 08807, United States.
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